The Best Social Media Presentation Techniques for 2023

When you want to impress a potential client or demonstrate to your team the effectiveness of your most recent social media campaign, you must create a social media presentation. It's a chance to start or develop a relationship. It's time for you to showcase your knowledge and show the world what you're capable of nothing less than outstanding outcomes.

With a compelling presentation, you may transport your audience to a world where no social media marketing objective is out of reach. 

But how can you engage your audience while showcasing your work and conveying your main point? Prepare to learn all the information you require to ace your presentation. You're prepared to take on the world if you combine this new information with our free social media presentation template.

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Use these jump buttons to navigate our guide to social media presentations more quickly:

• A social media presentation is what is it?
• How to make a presentation for social media
• How to display your work via social media
• Presentations on social media marketing that will motivate you

A social media presentation is what is it?

A visual document that demonstrates how social media can be utilized to accomplish particular aims or objectives is known as a social media presentation. It can be used to inform others about the advantages of using social media or to sell an idea to a prospective client. It can also be used to demonstrate how social media can be used in a marketing effort.

Think about the following while designing a social media presentation:

Who is your target market? Choose illustrations that will speak directly to the concerns of your listeners and get them to nod in accord.

What do you hope to accomplish? Have a specific objective in mind: Are you pitching to land a new client or showing non-social media savvy executives your quarterly results and ROI?

What narrative do you wish to share? When narrating a tale, always end with a call to action and include the problem, the steps taken to fix it, the resolution, and the consequences.

Describe the hook. By grabbing their attention right away, you can be sure to keep it. People are easily drawn in and intrigued by a strong hook and withholding just enough information. Consider startling data, provocative inquiries, growth figures, measures for engagement, or astounding KPIs. 

How to make a presentation for social media!?

Where exactly do you begin while making your presentation? Different presentations and vocal tones are required for various settings and audiences. The benefits of tailored social media content should be highlighted in your social media marketing presentation, which should also reinforce your core point.

Making a positive first impression on potential clients and forging better bonds with current ones may both be achieved by effectively exhibiting your work. Let's discuss how to promote your social media efforts to clients with this in mind. The clever method: utilizing the appropriate social media marketing presentation. Get set, go, and read!. Social media platforms assist organizations in raising exposure, connecting with their potential customers, and increasing sales by utilizing eye-catching videos, pixel-perfect photos, and compelling narratives.

A.  Research

Don't skip the project discovery and research phases. Prepare an audit of the client's current social media presence, conduct a competitive study, identify the target demographic for the brand, and create content specifically for them. If you want to develop a lasting professional relationship with your customers and achieve the required results, you can't miss these phases.

• Choose your audience.
• Identify the vocal tone
• Provide remedies for typical aches and pains

Consider the extras that can help you make a strong first impression after conducting your homework. Knowing the client's previous social media activity is insufficient.

Examine the company's core principles and website performance in general. By suggesting content that supports and emphasizes their key principles, you can demonstrate to them that you are genuinely interested in their company. If you want to demonstrate your experience in that sector, it might help if you have similar clients in your social media portfolio, but it's not necessary. A collection of creative works that you may use to showcase your social media expertise is known as a social media portfolio. Anything from old posts to analytical studies is possible. 

Don't be scared to discuss the brand's advantages and disadvantages. Your troubles become their problems if you continue to work with this client. One of the most prevalent problems in any firm is collaboration. No exception is made by the marketing division.

B.  Select the setting for your presentation:

You have identified the social media presence requirements for your customer, identified their target audience, and developed some inspired content ideas. It's time to start considering how you'll present those social media slides to your client.

Are you going to send each platform its own PowerPoint presentation with slides for social media? Have you already requested that your designer friend make some Photoshop mockups? Or perhaps you still have access to those covert test pages where you can see an example of how your posts will appear. Are you maybe attempting to save a ton of time by using a prepared template from Pitch's library of proposal templates or that lucky template you've used a few times before (and gotten fantastic results with).

All of these solutions might function perfectly up until the moment that the client asks you to make a few adjustments. Afterward, a few more.

Let's examine four settings that you could utilize to exhibit your work and see what each one enables you to do:

(1) Scriptural and Clean

The best option is a platform specifically designed for managing social networking. It's clear that we believe that, yes. It's also accurate.

Planable provides a centralized location for creating, collaborating on, showcasing, and approving social media material. We help you preview Facebook, Twitter, LinkedIn, Instagram, TikTok, Google My Business, and YouTube postings exactly as they will appear when published – I'm out of breath with how many platforms we serve. We truly provide one of the greatest marketing presentation styles available. 

You may visualize content by week or month with Planable and see everything at a look across all your sites. You may plan and schedule your content strategically by dragging and dropping posts into predetermined time windows. One calendar, one presentation of an integrated social media marketing strategy across different channels.

Your work must be visually represented. Give your client an accurate portrayal of the final product. Don't show him a link, three rows of text, and four images in place of a Facebook carousel post. Try out Planable. That way, when it comes time to write your invoice letter and receive compensation for your hard work, your clients will not be hesitant because they can see how much effort you put into making them pleased!

Teams can plan and produce content with Planable for the majority of the key channels available. We are discussing:

- Recurrent Facebook post scheduling.

- Creating and organizing lovely Instagram grids.

- Planned TikTok video releases.

- Creating and arranging LinkedIn content that provokes thought.

- Using Google My Business to promote your hip local brewery.

- Instead of doing it individually, write tags and descriptions for several YouTube videos at once.

- Composing the ideal, suitable-for-character-number Twitter post.

Without using spreadsheets or cumbersome mockups, show them all that hard work in all its beauty.

Make presentations for social media using Plantable's mockup pages:

When you look at your work, have you ever thought, "Boy, I'm sure looking forward to setting up a test page to show all this stuff to my client!"? No? I believe so.

Just as significant as the material itself is the format in which it is presented. And let's face it, PowerPoint presentations with tons of screenshots and test pages are a mess.

Mock-up pages now. With Planable, you can easily and rapidly design a bespoke page for any of the  Seven (7) supported platforms. Even connecting to the actual page is optional. You can still present your work to the client in context if you don't have their permission or don't want to ask them just yet.

How to do it is as follows: (1st) On your workspace, click "Add pages" (2nd) Choose the appropriate platform (3rd) Create a mockup page" should be clicked.

While we're at it, here are a few elements you may change to make your mockup pages as alluring and tailored to your client's preferences as humanly possible:

> Profile picture | Cover picture | Page description Place

> Page name | Username

> Your mock-up page is prepared for comments and teamwork!

Simply connect your mockup page to an actual account if you want to make it "totally publishable content" on the site. This option can be found in your page's settings:

(2)  A Keynote or PowerPoint presentation

the internet The team and clients are quick to get PPT presentations or Keynote slides. To effectively guide your audience through the presentation, you can utilize text, pictures, illustrations, drawings, tables, graphs, and movies. All is well thus far. The work you do can be organized according to social networking platforms (such as Facebook, LinkedIn, Instagram, and Twitter postings), dates (such as the month, week, or day), or formats (such as a single image, video, carousel, or gif).

Even if you go above and beyond and are successful in creating previews of the social media posts and adding them to your presentation, they are frequently unfinished. Consider the carousel as an example. To display the remaining cards either more mockups or a new email containing links to a Google Drive folder containing all the photos.

(3) Google Slides Presentations

This is an effective tool for group presentations. Without using any additional software, you may collaborate on slides with your team and always keep an eye on what others are working. Additionally, every modification will be immediately stored, so you don't have to worry about losing anything significant. 

PowerPoint, the program that preceded Google Slides, has always proven difficult to use for doing straightforward presentations. Many beginners become confused when using PowerPoint for the first time since not everyone immediately knows the options and what they signify. Google Slides is far easier to use and more intuitive in contrast. 

You don't need to download any software to use Google presentations because it is a web-based application, and you can start making presentations right away. It's quite convenient for social media managers wanting to demonstrate their work or prototype accounts because you can integrate videos (and any other type of media you can think of) with ease. 

When you first start using Google Slides, there is a learning curve, just like with any new piece of software. The small selection of themes and constrained file types for exporting are two of this tool's main flaws in showcasing your social media efforts.

(4)   Monitor social media pages

The closest you're going to get to the final product of your effort are social media test pages. Everyone can read these previews to see how the posts will appear on the official pages. Additionally, you can ask members of your team and clients to publish and leave comments on each post.

Many firms and social media managers still utilize this strategy to highlight their work even though it takes effort. This demonstrates that clients want and want the ability to preview social media posts as though they are live before accepting them.

But here, you are the marketing. You must consider both the advantages and disadvantages. Remember that you would need to construct a test page for each social media platform that the client uses before adopting this method. What takes place when the person in charge of content approval does not have a social media account on the relevant platform? The question of privacy is something else to think about. Your client is confident that nobody else will see that cheery holiday advertisement before the month of December (at the very least). Fortunately, there's no need for you to search for answers to these kinds of issues. In 2020, there are tools that address the problems of giving and receiving feedback on presentations of work. It is public knowledge. In reality, this kind of solution has already been selected by thousands of marketers. Quick interaction, simple planning, and unfailing assistance are all advantages.

Are you applying to send each platform its own PowerPoint presentation with slides for social media platforms? Have you already requested that your designer friend make some Photoshop mockups? Or perhaps you still have access to those covert test pages where you can see an example of how your posts will appear. All of these solutions might function perfectly up until the moment that the client asks you to make a few adjustments.

Tips for picking the ideal setting for your social media presentation:

* The marketing team and client must be able to examine pixel-perfect content previews of the social media posts through it;

* Any format should be simple to display, including text, video, gif, links, photos, albums, and carousels; 

* Emojis, trending hashtags, page tags, and animated gifs should be widely used in your social media posts. They must be visible to your client because they will present in person;

* It must enable your posts to be appropriately adjusted to the channel in question, regardless of any character or image format restrictions;

* In a perfect world, your client would be able to scan all the pages and see the material by week or month;

* It must facilitate communication between your team and clients. Plan ahead because revisions to the initial work are unavoidable. For instance, your solution should provide real-time collaboration, the ability to submit attachments to comments, and the ability to resolve comments once input has been adopted;

*  Whatever you decide, make sure it increases the effectiveness of your team. No further clicks or channels of contact are required to provide and receive feedback.

*  Push notifications should be the exception to the rule of everything being automated. Because of this, Planable offers the ability to automatically and immediately publish your posts to Instagram and other platforms.

(C) Create an outline

An outline for a presentation is a crucial component of writing. It serves as the essential framework for your essay, and you must have one if you want a strong structure. It's important to focus on keeping your ideas organized while you write. You can make sure that all of your points have a smooth transition and that you cover everything you intend to address by outlining what you intend to say in advance for a social media presentation.

(D) Plan & Coordinate

Get ready to roll up your sleeves and turn your haphazard thoughts into a polished social media presentation. The design and organizing process entails shaping your thoughts into a consumable and appealing shape for your audience once you have a notion of what the message should be. Don't skimp on innovation if you want them to devour your stuff.

Developing a list of all the information you want to include in your presentation is the first step. Choose an organizing framework for this information after that.

Here's an example of how your presentation could be divided into three main parts:

(*)  Describe your team and yourself.

(*)  Display your work

(*)  Describe the price range for social media management.

(*)  Put a CTA in

How to present the presentation on social media

We are all aware that preparing for a presentation requires a lot of work. You need to be assured, rehearse in front of a mirror, arrange your slides and equipment, and handle any unforeseen adjustments. 

How to give a presentation flawlessly

There is more to preparation than last-minute changes. Here are a few useful resources that will aid you in making presentations in general.

Built to Last: Successful Habits of Visionary Companies

James C. Collins, Jim Collins, Jerry I. Porras

The devil is in the details if you want your message to 'LAST'. It's simple to create a compelling case for anything once you understand what keeps people from forgetting it.

The book by Jim Collins, and Jerry I. Porras accomplishes this goal and more. It enables you to comprehend how to ensure that your audience retains the main point of your presentation. Simple, Unexpected, Credible, Concrete, Emotional, Story (yes, it spells success) is a formula you can use to frame your vision so that it "sticks" in their brains.

After the objective of the presentation?

Just as crucial as your live presentation is your offline deck. Following up after your live presentation is always a good idea. Remind them of the main points, give them a rundown, and express gratitude for their time. Not only will this keep you in touch, but it also significantly improves your chances of hearing back from clients or potential clients. Is your presentation finished? Following up or participating online offers several advantages. Send thank-you cards or surveys after a social media presentation by following up. This will ensure that your message is retained in the minds of the audience. Your priority should still be providing value rather than monopolizing someone else's time.

Examples of Presentations to Inspire You

Want some ideas? Here are six carefully chosen examples to spark your imagination.

Social Media Strategy Presentation Introductory

Never undervalue the power of a successful social media strategy before diving into the never-ending nebula of content ideas for social media. The key components of developing a social media strategy for your brand will be covered in this talk. My favorite slide in this presentation, as a genuine geek, is the one where SMART Goals are defined and an actual example is provided. 

More than 10 Tips to Develop a Content Strategy Before You Use Social Media 

Check out these slides with tried-and-true social media content ideas & tactics if your social media strategy is heated up and ready to meet the social networks. Joe Pulizzi guides us through the process of developing a content plan that makes sense without resorting to flowery theory and instead uses specific examples.  

3. How to make Facebook and YouTube more effective for your business

Check out this presentation that walks you through using YouTube features and Facebook pages step-by-step. Megalyn will assist you in creating brand awareness via social media if you're new to using Facebook and YouTube for business purposes. 

Proposals for Content through TikTok Challenge:

In your approach, do you intend to use a certain social media platform? Here is a sample presentation for the customer. Choose a certain angle for your social media post, then explain it: Showcase the overall idea and its potential, as well as the most successful campaigns and their outcomes (if possible). Consider the TikTok Hashtag Challenge as an illustration: 

Starting a new project? Here is a presentation of the website introduction plan.

Here is an alternative method for presenting a website that doesn't involve starting from scratch. A meeting schedule and a synopsis of your project should always be included in presentations. This would set the audience up for the presentation's content and highlight how well-organized you and your staff are. 

Presentations made at each week's progress meetings

It's time to schedule a weekly progress meeting when your team and clients have established a social media pipeline. Everyone will benefit from these gatherings by exchanging ideas, gaining clarity, and resolving or identifying potential problems. It's also a good opportunity to describe the key objectives you hope to accomplish through the use of social media. Here is an illustration of how your presentation might seem.

I'll leave you with some fantastic news before I finish. Planable provides a no-cost plan. With a cap of 50 total created social media posts, you can now use all features for free. Hopefully, we won you over and you'll upgrade to a paid subscription once you hit that magical number. Take a test drive.

"The art of mastering social media presentation in 2023 lies in seamlessly blending creativity and data-driven strategies, creating a symphony of engagement that resonates with the digital audience's desires"

Elevate your social media game in 2023 with presentation perfection...

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